Marketing Communication Manager Motorcycle Tires (EMEA) (m/f/diverse)

The position is limited until 29.02.2024

• Planning, coordination and implementation of the specified motorcycle marketing strategy

• Development of the marketing communication strategy and creation and implementation of a long-term communication plan (incl. target group definition, media plan, press and social media strategy)

• Development and implementation of B2B / B2B2C activities in close alignment with sales channels

• Steering of product communication

• POS/merchandise planning, also together with sales

• Event planning and coordination

• Interface to international sales colleagues

• Control of agencies

• Identification and evaluation of trade marketing trends

• Point of contact for distributors

Job Requirements

• Bachelor or master's degree in marketing and/or communication, or comparable qualification

• several years of experience in the subject area mentioned

• Experience in coordination and collaboration with communication agencies

• Experience in trade marketing preferred

• Strong customer service skills

• Event planning experience preferred but not required

• Dedication for motorcycles and motorcycling preferred

• Business fluent in German and English (written and spoken)

• Ability to work in a team and in intercultural situations

Applications from severely handicapped people are welcome.

About Continental

Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation. In 2021, Continental generated sales of €33.8 billion and currently employs more than 190,000 people in 58 countries and markets. On October 8, 2021, the company celebrated its 150th anniversary. With its premium portfolio in the car, truck, bus, two-wheel and specialty tire segment, the Tires group sector stands for innovative solutions in tire technology. Intelligent products and services related to tires and the promotion of sustainability complete the product portfolio. For specialist dealers and fleet management, Tires offers digital tire monitoring and tire management systems, in addition to other services, with the aim of keeping fleets mobile and increasing their efficiency. With its tires, Continental makes a significant contribution to safe, efficient and environmentally friendly mobility.

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What we offer

We want our employees to do well with us. That's why we offer them not only an exciting job in an international technology group, but also numerous additional offers such as flexible and hybrid working, sabbaticals and other benefits. Click here to find out more.